Social media marketing
In recent years social media has proved a leading element in many successful marketing campaigns. It is without doubt one of the best ways to communicate with your target market and build relationships.
Making the most of social media takes expertise and meticulous strategic planning: we at Doublespark can draw on our considerable experience to help you make the most of social media to build relationships and your brand.
How you benefit from social media marketing
Social media is a valuable tool to help keep your audience aware of you, your products and services, build your brand, and establish your voice in the marketplace.
At Doublespark we can bring our expertise to bear in creating a social media strategy, and ongoing daily management of activities to help you unleash the potential of this powerful marketing method.
The professional approach to social media marketing
In commercial settings successful social media marketing is best left to the experts: even if you know your way round platforms such as Facebook or Twitter, a coherent social media strategy designed to achieve key objectives is a totally different proposition.
To truly engage your audience and build relationships and your brand you need expert help, and that is where Doublespark come in. We can help you integrate social media into your daily business efforts and plan specific campaigns as and when appropriate.
Tailored social media solutions
What suits one business when using social media may not be right for another: a car dealership has different marketing needs to a gym, so would they use exactly the same social media channels and strategies?
At Doublespark we know full well your business has specific needs and objectives, so our approach is to tailor social media activities to suit your particular requirements.
Our comprehensive approach
We do not assume or guess what will or will not work: we base strategic social media activities on comprehensive data-based research in a scientific, objective manner. Our expertise and dedication helps you achieve your objectives.
We do this through developing campaigns based on top quality, arresting content creation and knowing which medium is best to convey it to your audience.
Expertise related to social media marketing:
Are you finding it difficult to turn visitors into customers?
- Understand and interpret conversion funnels
- Understand what your website visitors require
- Help identify usability issues
Doublespark can help you convert more of your website visitors through improvements based on thorough research.
The conversion rate is the most important site statistic of all: how many of your visitors produce leads and sales? We can help you improve this key metric.
Is your social media strategy in need of a rethink?
- Are you finding it difficult to create enough strong content consistently?
- Are you finding it difficult to reach and connect with your target audience?
- Are you finding it difficult to get your content in front of enough people?
Social media is a key marketing method that we can help you make the most of through creating a strategy tailored to your requirements.
The UX, or user experience, covers the multitude of ways people encounter your business.
These can include the way they navigate your website, use your apps and consume your general communications, advertising and other promotions.
Put together, these various interactions and the quality and effectiveness of them is effectively your UX
The more efficient and pleasant your UX is, the more likely your visitors will become customers.
If you require a coherent brand strategy consisting of:
- Clear brand identity guidelines
- Clearly defined brand objectives
- Clearly defined brand messages
- Clearly defined target market
Doublespark are the brand building experts.
Your brand plays a vital role in defining your business and communicating with your market.
We are brand experts who will help you connect with your brand so you use it to best effect to achieve your business objectives.